techsytalk {unscripted} Interview with Clara De Soto from @EventFarm

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Named one of The Next Web’s 100 Tech & Business Women Speakers, Clara heads up Event Farm’s experiential division, EFx, as SVP of Business and Product Development. Prior to being acquired by Event Farm in 2015, Clara co-created the viral hit, KillSwitch App, and co-founded ClearHart Tech, an innovation agency that leveraged emerging tech and non-traditional marketing solutions to bridge online and offline. Featured on Bloomberg TV and named in Entrepreneur Magazine’s 100 Brilliant Companies of 2013, Clara’s work as a Creative Technologist has ranged from leading edge Tech Startups to Fortune 500 companies in North and South America. Clara started her career as a Creative at McCann Erickson, overseeing creative direction for clients such as L’Oreal, Mastercard, Dentyne, and others.  Clara graduated from Boston College with a major in English, loves Star Wars, and lives in WeLive.

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appstore This podcast is from our techsytalk {unscripted}  – where for 29 mins, we take you behind the scenes of the events industry for candid conversations with Event Hustlers. We air on biweekly to interview events industry players and find out about the people behind the hustle. We’ll also share industry trends and things we think you should care about as an event professional.  

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