Working at a startup that focuses on connecting planners with locations online so that they can find and book the best possible location for their event is a blast. I get to learn all about the different locations around NYC, meet the management, check them out in person, etc, etc. One of the most important things that I have learned about working directly with locations and helping connect them with various planners is truly understanding how important the location is to your overall event. Here are the top four reasons I have learned on why a location is so important:
1. The Location is Your Event Canvas — Once you have nailed down your location, all the other pieces of your event will begin to fall into place. After finalizing the location, you can start planning what other partners and vendors you will need to engage. Does the location have tables you can use for registration and networking? Are their chairs? How many? Is there adequate lighting? Is there wifi? How strong is the wifi signal? Do you need table furnishings? Can you cover the walls? What time can you get there to setup? Is there parking nearby? The list just goes on and on.
Your name: Jordan Smith
Your name: Erica St. Angel
Unfortunately, it’s not that simple. Change doesn’t happen all at once.
Your name: Lisa McGrath
Everyone wants a formula. No matter how much I try to get around it, everyone wants 3 steps to being awesome or 12 steps to becoming well centered. I’ve always been anti-steps because I like to leave room for all the things that happen BETWEEN it all – the creativity and personality. But alas – it has occurred to me that perhaps formulas aren’t bad in and of themselves. Perhaps it’s more about giving people a starting point. So today, I share with you my 3 steps to a social strategy. If your event company is looking to integrate social media into your events or business, here’s how to get started!
Your name: John Federico
You are cordially invited to apply to present your event tech tool at PlannerTech NYC during 
