Liz King Events: Social Media Event Planning Specialists

Event Tech of the Week: @Mediasite

April 13th, 2012

I love, love, love all things events and technology. If you can’t tell by my tweets, Facebook posts and all my other social media interactions, I love to talk about events and the tools that help us do what we do better. In June 2011, I partnered with an organization called imbookin to bring you PlannerTech – an event technology showcase. This weekly blog series is going to help continue to expose you to new tools you need to be aware of as an event planner. Also, in case you missed it, PlannerTech could be coming soon to your area!

Today, we’re talking about Mediasite

Your name: Erica St. Angel
Company/Tool Name: Mediasite Events by Sonic Foundry
Website: http://events.sonicfoundry.com
Twitter: http://twitter.com/#!/mediasite @Mediasite
Facebook: http://www.facebook.com/mediasite

What is the “problem” that your tool seeks to solve?
Two key issues:
1. Not everyone who wants to be at your event can be there.
2. People who are there may want to watch again when they get home, or watch a track they may have missed, or share what they experienced with other colleagues.
While we believe strongly in the power of face to face meetings and events, budget constraints and travel restrictions sometimes make it difficult for many people who want to be onsite to get there.

We provide webcasting services to create hybrid events, virtual conferences and online meetings, so now the remote audience can also join in, get the information they need and further that relationship with your organization and your brand.

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110% Effort Means Nothing to Me by @PlanetPlanitBiz

April 11th, 2012

I have heard 110% effort become one of those very common clichés that to me really means nothing.

This sounds harsh I know, after you saying that you will put in 110% effort. That has to seal the deal surely? Surely, you have convinced me to give you that job interview or that job? Well, no, not really, because just making the statement on your CV or cover letter is not enough.

You see, I am anticipating that if you want to work with me in my organisation then you will be bringing me huge amounts of effort anyway as you step on to your career path.

The expression for me is a little tired now anyway. After all, you are unlikely to say that you will bring me 30% effort so why the 110%? It is meaningless.

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Why Do Many Webcasts Fail by @PNV123

April 10th, 2012

Why do many webcasts go wrong?

Certainly, we’ve all used a webcast app for one on one conversations with friends and family.. Sometimes, there are problems, and sometimes it’s flawless. Webcasts are used to stream live and on-demand concerts, professional sports and even Occupy Wall Street.

For a professionally produced webcast you will expect it to work flawlessly. Your audience should log in without issues, without interruptions, sound quality should be good, and synchronized with the video.

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What’s the Difference Between a Webinar and Webcast? by @PNV123

March 28th, 2012

A Teleconference, a Videoconference, a Webinar, and a Webcast are Often Used Interchangeably and Possibly Incorrectly

Webinar? Webcast? Teleconference or Videoconference? Choosing the right tool can be overwhelming, but it is critical in order to gain the results that you need. There is quite a bit of confusion about what each of these is and often the terms are used interchangeably, thus causing and adding to the confusion. We must think about what kind of multi-media communication we need for our event. What sort of graphics or video will we need to display on the screen?   Does the video stream need to integrate with other communication tools or can it stand alone? Does it need to be live, on-demand or both?

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3 Ways to Find a Location for Your Event by @imbookin

March 27th, 2012

While everyone will have their own preference to how they find a location, here are three ways you can find a location for your event:

1. Ask Your Network
Colleagues, friends and family are all great sources for information on event locations to consider. They not only attend events, but they are dining out, going to the theatre and reading about all kinds of locations for events that you may not know of. A referral is a really great way to also get to know the venue management and event experience before you book. Don’t forget to ask your online network too! Put the word out on Twitter, Facebook and your LinkedIn Groups. Also stop by the Q&A sites like Quora and you will be sure to get some great recommendations.

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Event Planning and Production – Lessons From Holistic Health Care by @ProjectMaven

March 26th, 2012

Noahg.Before I got into the event production world, I spent nearly two decades working in the field of acupuncture. As manager of a Chinese medical office, I had an extended opportunity to hone my skills in client (or in this case, patient) relations, small business management, and conflict resolution. By applying some of the basic tenets of zen philosophy and an awareness of the body/mind/spirit connection, I developed my abilities to stay calm and diplomatic in the midst of chaos and stress.

Here are some key things I learned from the world of holistic health care that have come in handy for event planning and production:

1) Maintaining boundaries – It’s important to remember the scope of your responsibility. In a healing situation, everyone has their prescribed role to play in the process of supporting good health. The patient must care for him/herself, while the practitioner provides treatment and guidance. As event planners, you must be clear on the scope of your responsibilities and what you in turn require of your clients.

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Weekend Reading: This Week’s Top Articles

March 24th, 2012

Liz King Events Trending PostsWith the sheer volume of (amazing, insightful, educational) content that is published each day, it’s hard to keep up. While we all have good intentions, processing so much information amidst our busy lives is a challenge. Here, we recap the most popular articles shared via the @lizkingevents Twitter account this week. Enjoy!

The Biggest Mistake I See on Twitter
Inc.com

If you’re just using Twitter to lurk, you can stop reading now: This advice does not pertain to you. But if you intend to use Twitter for any sort of marketing, whether for yourself or your company, then I beg you: Please take a few minutes now to fully complete your Twitter profile.

My fellow Twitter users may disagree with me that this is the No. 1 mistake (there are certainly plenty of others to choose from)–but from my perspective, a profile that is incomplete or lacks a biography is the worst thing a user can do.

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PlannerTech Application Deadline: Today 3/23/12

March 23rd, 2012

PlannerTech LogoIf you are an event technology company making waves in our industry, today is your last day to submit your application to present at our New York event during Internet Week from May 14-18, 2012. Ten startups will be chosen from the applications and each company will get the opportunity to share their tool in a 4 minute presentation and lots of networking/demo time.

Find out more details and apply here:

PlannerTech Presenter Application

Deadline is Friday, March 23, 2012 at 11:59pm PST.

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WHY Webcast by @PNV123

March 21st, 2012

The world of meetings & special events has certainly changed since 2008. As a matter of fact, it’s taken quite a beating, but clearly there continue to be major special events and meetings..

But, what about other corporate events and the rest of the event world? A good portion of major internal corporate meetings – nationwide sales and marketing conferences , for example – have been either cancelled or downsized. Trade association conference attendance is way down in many industries. Educational and networking conferences are having trouble filling their seats. Why? Well, it appears that the conventional wisdom these days – which I feel is downright crazy – is to stop spending money on meetings and events. Stop spending to plan and produce, and stop spending on travel and the cost of registration. Just like many companies have cut down the marketing and advertising budgets.

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Awards for the Hordes. How to Organize an Award Ceremony! by @PenthouseLord

March 20th, 2012

In short, an award ceremony is an opportunity to  recognize an achievement and reward it in a room of your respected peers, and often luminaries.

Award ceremonies need to be an amazing experience for everyone – not just the winners. An award ceremony is a true celebration of outstanding effort and achievement and everyone at the event needs to feel like a real VIP, with the winner’s euphoria adding to the already heady atmosphere.

Corporate Events Management/LJS Events have created award ceremonies to suit all budgets with one thing in common – delivering the all important Premier package and creating a memory nobody will easily forget!  We understand the value to you of your event sponsors and always have an eye on enhancing their branding while enhancing everyone’s experience.

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