As someone who is so “into” social media and technology, I often get into conversations with people about how much work it takes and how time consuming it can be to tweet, Facebook, blog and keep up with all the social networks. Most of the time, people say they don’t have time, but the truth is that we have time for all the things that we prioritize. If you felt like online networking was worth it, you would prioritize it. You would teach yourself, pay experts to teach you, and make time to execute a solid social strategy. But the truth is that you don’t yet see the value. And that’s okay.
Even as a huge fan of technology, I need to remind myself frequently of the benefits that I’m seeing. The benefits outweigh the work, but boy is the work time consuming!!
But here is what you have to understand. It is okay if you decide not to prioritize social media. However – it is (or soon will be) killing your business. Whether you have noticed or not, the world is rapidly changing. You no longer have the option to learn social.
But – let me not just be the bearer of bad news today. Here are some AMAZING reasons you should invest your time in social media.
Hey, nothing is personal… No wait, it’s all about you.
Today is one of the most exciting days of my year – we get to announce the date and program for PlannerTech! For those of you who have been following LKE for a while, you’ll notice that PlannerTech is my favorite event of the year! For those who are less familiar, here’s the lowdown:
Your name: Jake Bernstein
Are you tired of “feast and famine” sales in your event planning business? I’ve got just the strategy for you to find ways to market your current events and land new clients – in the midst of keeping track of ALL of the details and operations!!
