Liz King Events is the leading social media meeting and event planning firm. Use social media and technology to better brand your organization, engage your attendees and increase efficiency.
The world of meetings & special events has certainly changed since 2008. As a matter of fact, it’s taken quite a beating, but clearly there continue to be major special events and meetings..
But, what about other corporate events and the rest of the event world? A good portion of major internal corporate meetings – nationwide sales and marketing conferences , for example – have been either cancelled or downsized. Trade association conference attendance is way down in many industries. Educational and networking conferences are having trouble filling their seats. Why? Well, it appears that the conventional wisdom these days – which I feel is downright crazy – is to stop spending money on meetings and events. Stop spending to plan and produce, and stop spending on travel and the cost of registration. Just like many companies have cut down the marketing and advertising budgets.
