If you are hosting or attending a conference soon, you’ll likely see a tweetup somewhere on the official (or unofficial) schedule. But what is a tweetup? I attended an event a few weeks ago where there was a tweetup and several people attended with absolutely no idea what to expect. Some people thought we were going to sit around the room with our laptops and tweet. Others thought we were going to teach newbies how to tweet.
Both ideas make sense, but it’s not quite the essence of a true tweetup.
Ultimately, a tweetup is a meetup for people who initially met on Twitter. These days, so many connections are happening on Twitter, it’s common for people to go months without meeting a person face-to-face. The goal of a tweetup is to allow these online connections to take root in-person. These tweetups have proven to be a great watering hole for the socially connected and a great place for event organizers to focus on.
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Liz King is a technology-integrated event planner and award winning blogger. As the owner of Liz King Events, she runs an innovative firm that creates dynamic branding events integrating the use of social media. Planning events from soup to nuts, she works with her team to create and sustain your event brand and enhance attendee engagement. Liz is also a co-founder of the Event Technology Showcase PlannerTech. As the owner of Liz King Events, she has been featured as a speaker at the International Association of Exhibitions and Events, National Association of Colleges and Employers, ExpoWest/Supply Expo and several other events as an expert on the topic of social media and events. She has also been featured in Connect Meetings Intelligence and Convene Magazine, among others.
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on Monday, February 18th, 2013 at 9:14 am and is filed under Social Media/Technology, Twitter.
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