Last week, I had the pleasure of attending The Special Event in Chicago. I attended a few of the educational sessions and did what I always do – live tweeted. But, this time, I experienced something interesting. Similar to 2010, I noticed that I was one of the only people tweeting so much. Where did all of my fellow event tweeters go? Of course, I wasn’t the only person on the stream, but I did notice that there wasn’t the same level of engagement as I have seen in past events. As I further explored this by talking to other people, it seemed that this is a trend that has been going on for a little while. What was a huge surge in people who were tweeting at events and interacting seems to have slowed down.
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Liz King is a technology-integrated event planner and award winning blogger. As the owner of Liz King Events, she runs an innovative firm that creates dynamic branding events integrating the use of social media. Planning events from soup to nuts, she works with her team to create and sustain your event brand and enhance attendee engagement. Liz is also a co-founder of the Event Technology Showcase PlannerTech. As the owner of Liz King Events, she has been featured as a speaker at the International Association of Exhibitions and Events, National Association of Colleges and Employers, ExpoWest/Supply Expo and several other events as an expert on the topic of social media and events. She has also been featured in Connect Meetings Intelligence and Convene Magazine, among others.
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on Wednesday, January 23rd, 2013 at 9:00 am and is filed under Event Planning, Social Media Integrated Events, Social Media/Technology, Twitter.
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