For most event planners, writing a proposal is one of the most challenging parts of your job. When it comes to executing an event, we can do it with our eyes closed, but writing it up in a way that sells a potential client is quite a challenge. Today, I wanted to share my perspective on the most important components of your proposal. If you have other things you like to include, please share them in the comments section and we can use this as a resource for our industry.
I love, love, love all things events and technology. If you can’t tell by my tweets, Facebook posts and all my other social media interactions, I love to talk about events and the tools that help us do what we do better. In June 2011, I partnered with an organization called imbookin to bring you PlannerTech – an event technology showcase. This weekly blog series is going to help continue to expose you to new tools you need to be aware of as an event planner. Also, in case you missed it, PlannerTech could be coming soon to your area!
Making a company successful requires, above all, clear thinking. Unfortunately, there are dozens of management concepts that, far from making success easier, tend to encourage fuzzy ideas and bad decisions. Here are a few of my favorites. Make sure you’re not falling into any of these traps:
If you’re like most busy business owners, you’re probably thinking to yourself, “I barely have enough time to run my company, now I have to worry about social media?” Social media can seem overwhelming and daunting, but if you break it down into tiny little pieces, it’s actually quite doable. And with new, affordable management tools on the market every day, the process can be more than worth it to your bottom line.
You want your customers to read your email, your tweets, your Facebook postings, and your blog. If they’re already doing so, great: Congratulations. But beware: Too many businesses go out of their way to annoy customers and get them to unsubscribe or turn away–often without even being aware of the problem. Are you guilty of this?