@EventMethod Launches Revolutionary Event Management Product

FOR IMMEDIATE RELEASE
Contact:
RED Method, Inc. 512-697-8714 press@eventmethod.com www.eventmethod.com

Austin, TX – August 14, 2012 – In a move to flip the event management industry on its head, RED Method, Inc. announces the immediate release of EventMethod.

The event space generates hundreds of billions of dollars a year, but event planners still work with spreadsheets and a variety of unintegrated tools. EventMethod upends this market, centralizing the tools event planners most often use.

EventMethod simplifies event registration, planning, social media and marketing, and provides a fully integrated mobile attendee solution. It’s a full suite of cloud-based tools at low, tiered flat rates: a well-armed David taking on overpriced industry Goliaths.

“EventMethod brings event management into the modern era and makes it affordable for any size event,” said event expert Liz King.

EventMethod called on top event planners and experts, including King, to join its Product Council. With their help, EventMethod identified specific needs and shortcomings in existing event management platforms, creating a best-in- class on-demand solution.

“We are proving event solutions don’t have to be complicated, unwieldy or expensive,” said Matt Walton, President and CEO of RED Method, Inc.

Event planners simply sign up and get started, easily managing and extending their entire event lifecycle. It incorporates real-time social analytics and tools: building connections, lessons and experiences that persist long after an event is over. The company is rapidly adding new features at the suggestion of users and its Product Council.

“From inviting attendees to distributing surveys and tracking real time data and social, EventMethod will free up more time for event planners to create an even more memorable onsite experience,” said event expert and Product Council member Lindsay Fultz.

RED Method, Inc. has a long history of creating revolutionary cloud-based and user-focused mobile technology for Fortune 100 companies. In 2011, the company identified a need for a new type of event planning technology while building a mobile product for a major technology conference.

“When we watched the planning process we realized it was extremely inefficient,” said Walton.

“We want to help event planners and event promoters of all sizes and budgets have the tools to manage the entire process more effectively,” Walton continued. “We’ve taken a complex problem and modernized it into an easy to use mobile-based cloud system.”

What makes EventMethod different?

1. Complete suite of tools:
EventMethod handles the entire event process, from building a registration site, selling tickets and setting up sponsorships to post-event analytics.

2. Cloud-based:
EventMethod’s cloud based tools allow you to manage your event from one easy dashboard, while pushing out instant updates to the Mobile Guide and screens around the event.

3. Mobile:
EventMethod’s Mobile Guide powers schedules, feedback and social networking. Plus, it’s written as a native app, so you don’t have to worry about overwhelmed broadband or WiFi connections.

4. Affordable:
EventMethod is the most affordable solution on the market, with a scalable, flat monthly rate. You pay for the tools you need, no matter the size of the event. For larger events, you can get the full suite of features for unlimited events for just $99.99 a month.

About RED Method, Inc.
Founded in 2004 by CEO Matt Walton, RED Method, Inc. uses a user-centric, authentic approach to rapidly conceive, design and develop software products. Walton developed this approach over 26 years of developing highly innovative, creative products for the entertainment and business industries.

About Liz King
Liz King is a social media-integrated event planner and award winning blogger. As the owner of Liz King Events, she runs an innovative firm that creates dynamic branding events integrating the use of technology and social media. Planning events from soup to nuts, she works with her team to create and sustain your event brand and enhance attendee engagement. Liz is also a co-founder of the Event Technology Showcase PlannerTech.

About Lindsay Fultz
Lindsay Fultz is the Marketing Manager at LoveIt, a visual, social discovery platform that helps people search, discover, build, organize, collaborate and share all the things they love via public or private collections. In 2011, Lindsay was named Social Media’s Rising Star in the Events Industry by Event Solutions Magazine.

For additional information, images or access to EventMethod, please contact press@eventmethod.com ## #

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Liz

Liz King is a technology-integrated event planner and award winning blogger. As the owner of Liz King Events, she runs an innovative firm that creates dynamic branding events integrating the use of social media. Planning events from soup to nuts, she works with her team to create and sustain your event brand and enhance attendee engagement. Liz is also a co-founder of the Event Technology Showcase PlannerTech. As the owner of Liz King Events, she has been featured as a speaker at the International Association of Exhibitions and Events, National Association of Colleges and Employers, ExpoWest/Supply Expo and several other events as an expert on the topic of social media and events. She has also been featured in Connect Meetings Intelligence and Convene Magazine, among others.

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