Participant List:
@927events, @adammichelin, @AKthe5th, @alexshc, @Andy_Lawson, @ASegar, @BMACMPI, @brandtkrueger, @camelendes, @CharityChoice, @cpudan, @CrunchPerf, @CzarMan, @D_Elms, @EmilieBarta, @ericlukazewski, @eventsforgood, @gioias, @IrisFields, @jeffkorhan, @justinlocke, @kimgeralds, @klrichardson, @LindsayFultz, @lizkingevents, @loveiarasanyang, @lyksumlikrish, @MichaelMcCurry, @michaelnewhouse, @mikemcallen, @Mizcity, @MPIWSC, @Partyaficionado, @pimplomat, @PinkDeb, @PinkIncDesign, @planetplanitbiz, @PlannerWire, @PYMConnect, @PYMVanessa, @ready2spark, @samueljsmith, @showmakers, @spkrinteractive, @SusanRadojevic, @theexpogroup, @TPDevents, @tradeshowguy, @UCLAMeetings, @VectorDisplays, @WeddingDesiresThe Topic:
| lizkingevents: | I'd like to talk about how we can manage social media and branding along with the rest of our busy lives. #eventprofs |
| lizkingevents: | The more SM presentations I do, the more it comes up - ppl dont want 2 start because they can't figure out how they'd fit it in. #eventprofs |
The Challenge:
| Mizcity: | People (myself included) have trouble finding that happy balance. I tend to lose track of time when I’m at the computer. #eventprofs |
| lyksumlikrish: | @lizkingevents It's hard getting started. You don't know the rules. I was afraid to make mistakes. #eventprofs |
| Mizcity: | @lyksumlikrish I agree. i lurked and pre emptively apolagized with every tweet bc i was afraid I wasn't following etiquette. #eventprofs |
| ASegar: | How could real time publishing of your thoughts for the whole world to see not be intimidating at first! #eventprofs |
The Solutions Suggested by our #eventprofs Community
| ericlukazewski: | @lizkingevents The best approach is deciding what you want out of it, and streamlining it into a manageable amount. #eventprofs |
| ericlukazewski: | It's overwhelming at first, but like anything, becomes a 'part' of your day as you learn more efficient processes. #eventprofs |
| CharityChoice: | @ericlukazewski apropos to the new topic. Trying to stick to a self imposed schedule to make the most of all SM activities #eventprofs |
| michaelnewhouse: | Social Media-dedicated strategy includes time management #eventprofs |
| PinkDeb: | SM time management is BIG and also realizing it is a process. people want instant results and in the beginning - not instant #eventprofs |
| samueljsmith: | @PinkDeb Great point about time management - it is much more of an evolution than revolution. #eventprofs |
| ASegar: | @lizkingevents My post today on giving up trying to measure ROI in social media might reduce yr tension http://bit.ly/apnKII #eventprofs |
| justinlocke: | there's a steep beginning learning curve but SM should be fun. you're just dealing with people, at the core that's not new #eventprofs |
| theexpogroup: | You should drink from SM firehose 1st so you can decide what works best for you & adjust the spigot. #eventprofs |
| ericlukazewski: | @lizkingevents I'm not sure you can 'teach' someone everything SM has to offer. Sometimes you need blind faith to jump in #eventprofs |
| lyksumlikrish: | @justinlocke You have to be willing to put a little time into it, especially at the beginning, to learn how to approach Twitter #eventprofs |
| brandtkrueger: | @ericlukazewski Sell yourself, not your product. Constantly hocking product gets old for everyone involved |
| ericlukazewski: | @ASegar Great points Adrian. Obsession often leads to burnout. I've been down that unfortunate road. #eventprofs |
| D_Elms: | Realistically u cannot start w strategy but at some pt, need to start evolving 1 so can c if on track or not. #eventprofs |
Tips and Tricks to Get You Started
| Mizcity: | @michaelnewhouse great point.I have a list of sites that I check every morning &have an email alert 4 my name & twitter handle. #eventprofs |
| lyksumlikrish: | @Mizcity I chk all my RSS feeds on my homepage including fave blogs, google alerts, searches on my brand sev times a day #eventprofs |
| justinlocke: | RT @ericlukazewski: what are some of the best practices you all use for managing your SM usage? #eventprofs PATIENCE !!! |
| ASegar: | @ericlukazewski Set times to scan Twitter feeds, turn them off otherwise. Regular but not obsessive blog posting schedule. #eventprofs |
| CharityChoice: | You read up still there is a fine line between do's and don'ts. You go for it be yourself. little hand slap won't hurt that bad #eventprofs |
| showmakers: | @ericlukazewski Since I'm tweeting from the office, I try to set aside time in a.m., aft, p.m. to catch up on tweets/post. #eventprofs |
| lizkingevents: | I also try to integrate SM w my everyday life - instead of searching for articles, I share what I already read & find intresting #eventprofs |
| PinkDeb: | #eventprofs - jump in - at least a little everyday. With coffee in the morning. agree on RSS feed and email alerts of what i need to see |
| michaelnewhouse: | We have sched blog days (so I can monitor clients) & SM times (stats of when users r participating) #eventprofs |
| ericlukazewski: | I couldn't survive without Google Reader RT @lizkingevents: @mizcity Do you use Google Reader? #eventprofs |
| AKthe5th: | @Mizcity @lizkingevents How about getting out from behind the screen and institute an IRL schedule! Take time to meet people!!! #eventprofs |
| lizkingevents: | SM can be time consuming, but I think of it as my investment. Like u would put in $ for an ad, u put in time for SM #eventprofs |
| D_Elms: | Anybody else "favorite" tweets so they can read later, & realize there are hundreds of them waiting ??? #eventprofs |
| samueljsmith: | Google Reader helped "consolidate" the madness of 75 Blog feeds, 40 alerts, etc. into one tidy space. My inbox thanks me. #eventprofs |
| justinlocke: | i also find it's fine to just read new blogs that people tweet rather than the same ones day after day! #eventprofs |
| AKthe5th: | @lizkingevents The best investment U can make in a business is developing relationships IRL,an investment in growtrh for future! #eventprofs |
| lyksumlikrish: | @Mizcity I also use Evernote to bookmark links. It REALLY helps keep me organized, can search by tags #eventprofs |
| jeffkorhan: | @theexpogroup Here's a blog post I made w/vids on simplifying use of Reader w/iGoogle: http://bit.ly/d2WARv #eventprofs |
| mikemcallen: | @lizkingevents feedburner has been great for stats on meetingspodcast... but it broke recently #eventprofs |
| Mizcity: | Thanks everyone for an awesome chat & alleviating my RSS fears |
Ideas for Future Chats
| Mizcity: | @lyksumlikrish for some reason RSS confuses me still! Do you have a good article or blogthat explains them? #eventprofs |
| justinlocke: | @Mizcity: I have such emotional baggage from not understanding RSS that i can't go back into it. #eventprofs |
| lyksumlikrish: | @Mizcity Just posted article on using RSS feeds this week ! http://ow.ly/1yUIZ #eventprofs |
| ASegar: | Let's have a chat on understanding/using RSS sometime. #eventprofs |
| justinlocke: | for topic, maybe a how do you deal with blog tech and providers? typepad support group, etc! #eventprofs |
| ericlukazewski: | Love the Google Reader topic for a chat. Would be great to do a livecast/screenshare to show how Reader works. #eventprofs |
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Tags: #eventprofs, #eventprofs chats, Branding, event planner, event planners, events, Google Alerts, Google Reader, Social Media/Technology, Twitter


